Posts regarding the end credits of Marvel's Wolverine recently appeared on social media platforms. The list included several personnel from Sweet Baby Inc, sparking controversy among some players about the company's involvement in the project.
Netizens stated that Insomniac Games hired several consultants from Sweet Baby Inc for Marvel's Wolverine, claiming these individuals appeared in the game's end credits. Previously, former Sweet Baby employee Danielle Lalonde publicly criticized the D.I.C.E. Summit for sexism. In March of the same year, CEO Kim Belair sparked major controversy by describing the core audience of the gaming industry (white male gamers) as "picky babies" during a speech. In August of the same year, Kim Belair gave a speech at Gamescom, criticizing the lack of diversity in the gaming industry using the Final Fantasy VII Remake as an example, which once again triggered heated discussion.
After the related posts spread, many comments targeted the consulting fees and the potential content they might have influenced. Some netizens questioned why a superhero game would need such consulting services; others believed that the development team should have more creative freedom.
The currently circulating information mainly revolves around the credits listed in the end roll. Existing materials do not specify what work Sweet Baby Inc actually performed, nor do they provide clear information on their level of involvement, contract amount, or what impact they had on the final product.