The official Witcher account opted for an unconventional approach to communicating with critics, which instead sparked controversy among fans. Recently, a user commented on social media: "The Witcher 3 is great. I won't be buying the fourth one." Instead of offering lengthy explanations or marketing copy, CDPR responded directly by posting a meme featuring a stick-figure comic.
Fans had mixed reactions to this response. Some considered it bold and humorous, while others labeled it "the worst marketing" and compared it to failed attempts by other studios to poke fun at potential buyers.
Since its announcement in late 2024, The Witcher 4 has continued to spark intense debate within the gaming community. The biggest point of contention is the studio's decision to make Ciri the protagonist of the new installment. Some viewers strongly opposed this choice, calling it a "progressive agenda." Critics pointed out lore inconsistencies: according to the novels and previous games, mutations and the Trial of the Grasses were traditionally undergone only by males, leaving it unclear how Ciri would experience this process. Others noted that her appearance in the trailer had changed, looking "strange or unattractive."
The official release date for The Witcher 4 has not yet been announced. Full production began in late 2024, with an expected release no earlier than 2027 or 2028.