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New Game "JIAOHUN" Officially Announced: Return to a Chinese Town at the Turn of the Century

The cinematic narrative first-person psychological horror game JIAOHUN was globally unveiled for the first time at the 3i Showcase on October 8. Players will return to "Baishui County, Xiannv Town" to gradually uncover the mystery behind the town's end. The game is scheduled for release in 2027 on PC (Steam) and PlayStation 5.

Story Background

"Baishui County, Xiannv Town"—an obscure little place struggling to survive in the cracks of the times. Facing the wave of the new century, Xiannv Town once actively sought change, but all its struggles ended in failure.

Every household's calendar is stuck on the eve of the new millennium, and the banner "Welcome the New Century" has not yet been taken down. You have returned here to face its demise.

新游《叫魂》正式公布:回到世纪末前的中国小镇

Key Features

Developed using Unreal Engine 5, JIAOHUN is built on a cinematic narrative framework, combining full first-person performance, cinematic camera language, and immersive sound design to create an immersive psychological horror experience. The game visuals switch between 4:3 and 2.39:1 aspect ratios, presenting a unique film and VHS tape texture, making players feel as if they are immersed in end-of-century footage sealed within an old television.

新游《叫魂》正式公布:回到世纪末前的中国小镇

JIAOHUN blends puzzle-solving with walking simulation, emphasizing atmospheric storytelling and environmental exploration—peeling residential buildings, creaking wooden doors, and the faint sound of rain at the end of alleys allow fear to quietly spread within familiar daily life. Brick houses, tube-shaped apartment buildings, cinemas, and small shops, along with banners reading "Welcome the New Century," jointly recreate a Chinese small town on the eve of the millennium.

新游《叫魂》正式公布:回到世纪末前的中国小镇

The development team is dedicated to finding horror in local Chinese life and memories of the era, using "obsession" as the core theme throughout JIAOHUN. The game focuses on the confusion and struggle people faced amidst the changes at the turn of the century. As desires gradually push people to extremes, obsession turns into inner demons, ultimately consuming the townspeople.

新游《叫魂》正式公布:回到世纪末前的中国小镇

JIAOHUN will launch on PC (Steam) and PlayStation 5 in 2027. For more information, please follow the game's official social media channels.

About Midnight Blackout 12AM BLACKOUT

Midnight Blackout Studio is a young team from Shanghai, China. The name "Midnight Blackout 12AM BLACKOUT" embodies the members' aspiration to create ultimate experiences, hoping players can immerse themselves in the game world created by the team in a quiet environment with the lights off at night. The studio's debut title, JIAOHUN, stems from the team's love for nostalgic culture in mainland China. After preparation and refinement, the team officially established Midnight Blackout Studio and committed to full-time development.

Event Preview

JIAOHUN has confirmed its participation in Fusion Beijing from October 24 to 25, 2026, at booth B07-1. Players will be able to try out the game on-site and learn the latest updates.