Recently, hardware leaker KeplerL2 posted on the NeoGAF forum that the combined cost of RAM and NAND flash memory for a single PS6 unit already exceeds $680.
This figure covers only memory and storage costs, excluding the APU processor, cooling system, power supply, controller, casing, assembly, logistics, and all other expenses. This leak responds to community speculation: some users guessed that Sony could subsidize the PS6 to keep the retail price at $680, but the leaker stated that memory and flash storage alone already exceed that price point, largely ruling out this possibility.
KeplerL2 has been updating estimates for the PS6's total bill of materials: in March this year, the estimated BOM was around $760, rising to approximately $960 by July. The surge in memory chip prices is the main driver, as AI data centers have heavily consumed DRAM and NAND flash production capacity, driving up component procurement costs for consumer hardware.
According to current rumors, the PS6 is planned to use GDDR7 high-bandwidth memory. Some analysts believe that if component prices remain high, the overall cost of the PS6 will rise further, potentially pushing the launch retail price above $1,000. However, industry analysts are divided on this view, with some suggesting that Sony may control the final retail price by reducing specifications.