[Beijing, China, October 27, 2026] — XREAL, a leading enterprise in consumer-grade AR (Augmented Reality) glasses and spatial computing, officially released its new flagship spatial screen, the XREAL 1 Pro+, today. Sales in the Chinese market commenced comprehensively at 14:00 on the same day. The official price is 4,299 RMB, with a launch promotional price of 3,499 RMB.
As a deep evolution in spatial content acquisition and daily experience from XREAL, the XREAL 1 Pro+ is based on the X1 spatial computing chip. It deeply explores the potential of on-device computing power, converting standard 2D content into 3D images with spatial depth in real-time on the glasses. The conversion frame rate can reach up to 60fps, providing users with a smoother and more fluid immersive dynamic viewing experience.
Breaking Daily Pain Points: No Specific Sources Needed, Mass 2D Content Instantly "Stereoized"
For a long time, the core challenge in truly integrating AR glasses into users' daily lives has been the convenience of the content ecosystem. Previously, experiencing 3D content was often limited by specific source libraries, cumbersome decoding processes, and complex software adaptations.
Users are not lacking in content, but rather in the ability or medium to transform that content into three-dimensional forms. XREAL has chosen a path closer to user habits: directly processing users' existing rich content on the glasses. When users connect phones, computers, handheld consoles, or home consoles that support DisplayPort output, there is no need to download dedicated apps, purchase conversion accessories, or struggle to find 3D sources. Standard 2D content can be converted in real-time into 3D stereoscopic images with depth perception under compatible conditions.
With the significant improvements in key technology iterations introduced by the newly released XREAL 1 Pro+, higher frame rates effectively enhance visual continuity and dynamic clarity during frequent scene changes for dynamic content such as movies, sports events, concert MVs, live streams, and immersive games, making the immersive experience more natural and pleasant to watch.
Empowered by the X1 Chip, Comprehensively Building High-Refresh-Rate Immersion and Interaction Experiences Across All Scenarios
By deeply exploring the underlying potential of the X1 spatial computing chip, the XREAL 1 Pro+ achieves comprehensive advancements from "chip algorithm upgrades, optical and eye care certifications, expansion of spatial interaction, to adaptation for high-frequency scenarios":
· Flagship Display and Comprehensive Eye Care Certification: The product features the X Prism optical system and Sony Micro-OLED screens, offering a 57° field of view, 39 PPD, peak eye brightness up to 1200 nits, refresh rates supporting up to 120Hz, and color accuracy reaching ΔE < 3. Additionally, the product integrates AI HDR, three levels of electrochromic dimming, and optical see-through modes (supporting side window mode and automatic transparency mode). It has also received five authoritative certifications from TÜV Rheinland: hardware-level low blue light, flicker-free, color accuracy, five-star eye comfort, and high clarity for spatial computing, providing third-party testing basis for visual health and comfort during all-day wear.
· XREAL Eye Spatial Interaction Expansion: The product can be paired with the separately sold XREAL Eye | Spatial Eye to further expand capabilities such as 6DoF spatial hovering, on-device gesture interaction, and first-person perspective recording, achieving a deep extension from fixed viewing to position awareness and rich interaction.
· High-Frequency Adaptation for All Scenarios: Targeting high-frequency scenarios such as mobile viewing, handheld gaming, and private large-screen office work, extreme dynamic smoothness significantly enhances the practicality of AR glasses as a portable giant screen. By adding an S-size Sling flexible suspension nose pad, dual IPD specifications, and adjustable temple arms, it perfectly accommodates personalized wearing needs for different nose shapes and pupillary distances, improving wearing comfort.
What XREAL aims to address with its technology is another long-standing yet underserved need: people's desire for a larger viewing screen in their personal space without being tethered to a physical display device. Furthermore, enhanced 3D visual experiences unlock limitations on the content side. In the optical see-through design focused on by AR glasses, users do not need to fully enter a virtual environment isolated from reality; digital content can coexist with the real world. A more free, immersive, and comfortable personal experience for movie watching, gaming, and spatial work is the value delivered by the XREAL 1 Pro+.
The XREAL 1 Pro+ officially went on sale through official channels in China at 14:00 on October 27. Users can purchase it via the JD.com XREAL Self-Operated Flagship Store, JD.com XREAL Official Flagship Store, Tmall XREAL Flagship Store, and Douyin XREAL Official Flagship Store. During the launch period, users can enjoy benefits such as a one-month iQIYI Platinum VIP membership, discounts on prescription lenses, 7-day no-reason returns/exchanges, and 3-month interest-free installments. For more product and purchasing information, please follow XREAL's official channels in China.