Three Nintendo enthusiasts have recently located the specific warehouse used for the NES's test sales in North America in 1985. The building is situated in Hackensack, New Jersey, USA. The discovery team has contacted the local city government and historical society, hoping to secure official historic landmark designation for it.
Those involved in verifying the discovery include YouTube creator Pat Contri, game designer and scholar Daniel Greenburg, and James, who operates under the name "Legend of NES." Contri stated that the warehouse still exists today, with its appearance hardly changed from back then. As the building is currently private property, the team has not disclosed the exact address to prevent unwanted visits from outsiders.
After the video game market crash of 1983, confidence among North American retailers and consumers in home consoles was weakened. Although Nintendo's Famicom had achieved significant success in Japan, bringing it to the North American market remained a high-risk endeavor. The NES later became an iconic consumer electronics product of the 1980s, helping Nintendo establish its long-term global industry position.
This warehouse was not the development site for the NES, but it witnessed Nintendo's early stages of test sales and market expansion in North America. The team has confirmed the building's location and initiated relevant applications, but there is no evidence yet indicating that it has received official landmark status from government or historical institutions.